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A colorful brand identity and packaging system for a beach-inspired card deck, combining bold graphics and typography to capture the spirit of summer.

Brand Identity · Packaging · Illustration · System Design

A rebranding of the record store Angelo’s CDs & Vinyl in Denver and Aurora Colorado.

Branding · Typography · Brand Identity · User Interface Design

A visual identity and promotional campaign for a fictional design conference hosted by the American Institute of Graphic Arts.

Branding · Typography · Campaign Design · Print

A limited-edition packaging redesign for Royal Canin that uses playful illustration and typography to celebrate kittens and create an engaging product experience.

Packaging · Branding · Illustration · Typography

Berberic is a custom display typeface inspired by ornamental letterforms and motifs of the Amazigh/Moroccan culture.

Typeface Design · Typography

A set of experimental posters with a quote from Franz Kafka’s The Metamorphosis, exploring visual communication through expressive typography, layout, and graphic form.

Typography · Poster Design · Layout

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eden el mafaoui

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